Googleisms

Why is Google so head and shoulders above the other search engines? It's a question I've often thought about. Over the past decade, Google has stormed into the homes of internet surfers like you and I with ferocious force. I remember the first time I tried Google. What intrigued me the most was it's simple home page, and the fact that it was completely dedicated to search. Obviously, Google has ventured out into many other avenues, but to their credit, they've kept their homepage intact, reminding people that search is still their number one priority.

Have you ever used the phrase, "I'll Yahoo that," or I'll MSN that?" Probably not, but I bet you've said "I'll Google that!" The fact is, Yahoo and MSN didn't make search their top priority, at least not to the visiting surfer. When I visit Yahoo, I think Email and News, then search. And when I think MSN, I think computers. But how many people think of anything other than search when Google comes to mind? Sounds pretty simple, but in reality it's pretty genius. The fact that Google kept their homepage intact has served as a constant reminder that search is their top priority. This in turn has made the word search and Google synonymous in the English language. No wonder they dominate the market.